PPC Specialist (Amazon Vendor / Amazon Focus)
Job Description
Role Overview:
The PPC Specialist manages and optimizes Amazon advertising campaigns to improve product visibility, increase sales, and achieve targeted ROI.
Key Responsibilities:
- Create, monitor, and optimize Amazon PPC campaigns (Sponsored Products, Brands, Display).
- Perform keyword research, bid adjustments, and competitor analysis.
- Track campaign performance and prepare weekly/monthly reports.
- Manage product listings, A+ content, and SEO improvements.
- Work with sales/marketing teams to plan promotions and strategies.
- Identify opportunities to reduce ACOS and maximize revenue.
Skills & Qualities:
- Strong understanding of Amazon Advertising and Vendor Central/Seller Central.
- Data-driven approach with good analytical skills.
- Proficient in Excel, analytics tools, and keyword tools.
- Detail-oriented, proactive, and results-focused.
Job Category: Vendors
Job Type: Freelance Full Time
Job Location: Chennai Thanjavur